About Ultras Design

We thought that there’s nothing much to say about Ultras Design. But we were wrong.

Our mission is to help football fans get NOTICED for their loyalty and contribution. We do that by providing supporters great-looking, easy-to-design and often fully personalised merchandise: flags, stickers, t-shirts, phone cases, etc.

We also believe in more than being an e-commerce buying-selling machine, and if you keep on reading, you’ll see why that’s true and how we are all part of a bigger and more important story.

About Ultras Design - Our Team: Strahinja and Lazar
Here’s us. 👋 there

Football Fans Are Heroes

You’ve maybe chuckled a bit, but hear us out. Do you know what’s holding this world from falling apart? Unity. Groups of people who are like you and us.

I think we can all agree that everyone is a part of at least some group. Groups that are cooperating or groups that are opposing each other. It is in human nature to take part in a group’s life, to lead our mates and express our affiliation.

That’s why football is so important.

Football is the most popular sport on the planet because it makes sure that we don’t forget who we are.

All people that are actively participating in this thing called football are heroes. We believe that every human being at the stadium is one more tie holding this world together.

We understand what it means standing at the terrace, shouting, being on the edge of your nerves because of football — raising your voice, wearing your t-shirt, holding your banner.

And just like you, we get frustrated by not being seen.

And yes, we can do whatever we want about Ultras Design, but if haven’t been doing, we’d be doing something very similar, because – we believe that your contribution should be noticed.

But There Will Be Obstacles…

Because football is so popular, you’ve probably noticed some downsides too.

Big corporations and huge sponsorship contracts, overwhelming political correctness, various authorities and new rules every day – all working towards silencing the unique voice of passionate football fans worldwide.

Imagine how many creative chants and lyrics don’t get noticed because of the big marketing campaigns, budgets and sponsorships!

They also make all aesthetics and materials the same way and there is no original content anymore. Two words: uniformity and triteness. 

If the expression of football support is essential to the world’s well-being, how do we call people and organisations that are trying to suppress and uniform that support? We didn’t want to go that far but – they are, in a certain sense, villains.

And when you think about it, when you design a unique flag, a pack of stickers or get a great-looking t-shirt or a phone case – you are standing up to all of the people trying to silence your voice. You are leading your mates.

We are just a guide that will help you along the way.

And we KNOW our way.

Words are nothing, THIS is everything about Ultras Design.

And these are just flags, because flags look magic.

There Are Lots of Us

This year, about 30 thousand football fans used our website to express their support visually. More than 25k people follow our Instagram account.

And we are growing every day.


A lot of football fans go to games without any club banners or merchandise. But we believe that everybody should show their symbols, messages and support.

Just look at this example (click the right arrow for the next photo):

Which option would you rather choose: before or after?

Okay, but what’s the Plan?

It’s fairly simple.

Or…

  1. You choose the product you want to design
  2. Then create the design
  3. We polish it and give a final touch to your ideas to make sure that everything’s looking great
  4. You get the product in no more than eight working days!

No strings attached. We are always available on the social media chat or by email at support@ultrasdesign.co.uk.

And then what?

By wearing and showing the merchandise that otherwise wouldn’t be shown you are getting your voice heard, your ideas noticed, your chants are louder, and your crests are seen.

You are recognised as a supporter of your football club and an active contributor to your club’s success. You see your club getting better due to your contribution; you see the players motivated because of your creativeness.